Loyalty platforms run on attention.

Fuel growth with the loyalty program designed to grab members’ attention, target high-value customers, and retain members long-term.

Tomorrow’s loyalty programs include subscriptions and will skyrocket the recurring revenue for convenience retailers.

Your digital transformation
starts here.

Book a demo →

Engagement. Attention. Impact.

We are the leading loyalty and subscription platform for convenience retail. We make it easy to operate highly targeted and gamified loyalty programs with a great user experience. Our programs are so engaging that members stay active, making us better than any other solution at retaining your members' attention. Ultimately, this attention translates into higher visit frequency and gross profits for our customers.

Get to know us →

“We chose Liquid Barcodes after a comprehensive search for a powerful platform that we could use to support the digital transformation of our car wash business globally. We were impressed by their willingness to support our complex and evolving needs, plus the day-to-day support of their operations team has been exceptional.”

Ed van Etten

North America Car Wash Director and Accelerator at Circle K

“Enmarket has long embraced technology to serve and engage customers and is looking forward to introducing the easy-to-use Marketwash app to provide a convenient, fast car wash experience. Our marketing and car wash teams had a great vision for this product that Liquid Barcodes helped bring to life. We are now excited to share it with our customers.”

Matt Clements

President

“Liquid Barcodes has been an essential partner for Reitan Convenience for many years. Our digital marketing programs drive customer loyalty and new product trials for our hero categories hot and cold drinks and fresh food. LB brings global innovations to our teams and helps us implement best practices across our markets.”

Reitan Convenience

“We were initially introduced to Liquid Barcodes after a global search for a partner who could help us build our car wash subscription program. What really sets LB apart is the customer service before and after implementation. The people behind LB have given us the confidence we needed to take our business to the next level. A product is only as good as the people behind it.”

Eddy Alvarez

Senior Operations Manager, Sunshine Gasoline

"In LB we have a partner that helps us deliver on Valora’s ambitious digital transformation and innovation agenda. Our central digital team works with LB on loyalty strategy and technical implementation across the Valora business units and brands. LB also supports our execution teams on a tactical and operational level."

Valora

"As the largest family-owned Irish company in the forecourt convenience sector, we have a strong network of loyal customers that have helped us grow from strength to strength over the last 102 years. Designed with our chosen partner, Liquid Barcodes, this revolutionary app is another milestone in our rich history which has been developed to continue to reward and grow our base of loyal customers and help move our business forward, both digitally and technologically.”

Brian Donaldson

Maxol Group CEO

Turn high levels of engagement into high loyalty performance.

With products that are easy to implement and easy to use, we do the rocket science for you.

Subscription

What if the future of loyalty is convenient?

We make it easy to operate highly targeted and advanced car wash subscription programs with a convenient and gamified user experience, translating into higher visit frequency and gross profits for our customers.

Learn more →

Rewards

What if the future of loyalty is engaging?

With points or stamps as your reward currency, add tiers and levels to engage and truly connect with your customers on a more emotional level.

Learn more →

Gamification

What if the future of loyalty is fun?

With a state-of-the-art game platform and promotional mechanics, your customers will experience that being loyal to your brand is simply fun.

Learn more →

We are trusted by global brands.

Convenience retailers all over the world have engaged and rewarded consumers with our tailor-made loyalty programs.

To our case studies →

Convenience retailers all over the world have engaged and rewarded consumers with our tailor-made loyalty programs.

To our case studies →

We are fluent in Customer Connection.

Our Customer Connection Cycle shows how you can build loyalty in seven easy steps.

1.Recruit:
Easy to understand.
Easy to decide to join.
Easy to join.

Recruit: With customer’s permission, you have the power to connect with them in ways they love.

Learn more →

2.Engage:
Onboard. Activate.
Entertain. Connect.

Engage: Make members feel welcome and valued. Use relevant content and fun games to engage.

Learn more →

3.Promote:
Get MORE in.

Promote: Create a dynamic calendar of personalised content that drives desired actions.

Learn more →

4.In-Store:
Easy to earn.
Easy to redeem.

In-Store: Leverage your loyalty strategy in store to delight your members.

Learn more →

5.Reward:
Get them BACK SOONER.

Reward: Whether you choose stamps, points or subscriptions, rewarding your customers delights them, and over time, they spend even more.

Learn more →

6.Analyse:
Identify your most
valuable customers.

Analyse: Identify your most valuable customers and make sure they feel rewarded and recommend your brand to their friends.

Learn more →

7.Operate:
System.
Systemic.

Operate: Leverage our platform to operate in a systemic and consistent way as you drive the digital transformation of your store.

Learn more →

We are fluent in Customer Connection.

Our Customer Connection Cycle shows how you can build loyalty in seven easy steps.

1. Recruit

With customer’s permission, you have the power to connect with them in ways they love.

Learn more →

2. Engage

Make members feel welcome and valued. Use relevant content and fun games to engage.

Learn more →

3. Promote

Create a dynamic calendar of personalised content that drives desired actions.

Learn more →

4. In-Store:

Leverage your loyalty strategy in store to delight your members.

Learn more →

5. Reward

Whether you choose stamps, points or subscriptions, rewarding your customers delights them, and over time, they spend even more.

Learn more →

6. Analyse

Identify your most valuable customers and make sure they feel rewarded and recommend your brand to their friends.

Learn more →

7. Operate

Leverage our platform to operate in a systemic and consistent way as you drive the digital transformation of your store.

Learn more →

Are you ready for take-off?

Book a demo →

We love to share our knowledge

...because we have so much of it! Be it case studies, blog posts or ebooks – here’s a selection!

Blog post

Gamified Loyalty: How 7-Eleven Achieved 150% More Redemptions

Examining 7-Eleven and Narvesen data proves that gamified loyalty drives program engagement and growth and increases revenue.

Blog post

Loyalty Insights: FAQs on Loyalty Programs

The team at Liquid Barcodes brings a wealth of expertise in loyalty programs. After returning from The NACS Show—the convenience retail industry’s largest event—they took some time to reflect on the most common questions they were asked.

Blog post

Car Wash Subscriptions = Guaranteed Revenue

Subscription programs offer customers a frictionless solution that guarantees recurring revenue.

Blog post

An Introduction to Subscription Programs

Subscription programs ensure recurring revenue by recruiting customers and enhancing the overall foodservice offer Subscription is a big buzzword referring to any recurring or prepaid program that is delivered or available on a regular basis.

Blog post

Lessons in Loyalty: Customer Connection Cycle

The Liquid Barcodes Customer Connection Cycle Explains Six Key Components to Operating a Successful Loyalty Program

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Loyalty platforms run on attention.

Fuel growth with the loyalty program designed to grab members’ attention, target high-value customers, and retain members long-term.

Tomorrow’s loyalty programs include subscriptions and will skyrocket the recurring revenue for convenience retailers. Your digital transformation starts here.

Engagement. Attention. Impact.

Engagement. Attention. Impact.

Ed van Etten

Matt Clements

Reitan Convenience

Eddy Alvarez

Valora

Brian Donaldson

Turn high levels of engagement into high loyalty performance.

With products that are easy to implement and easy to use, we do the rocket science for you.

Subscription

Rewards

Rewards

Gamification

We are trusted by global brands.

Convenience retailers all over the world have engaged and rewarded consumers with our tailor-made loyalty programs.

To our case studies →

Convenience retailers all over the world have engaged and rewarded consumers with our tailor-made loyalty programs.

To our case studies →

We are fluent in Customer Connection.

Our Customer Connection Cycle shows how you can build loyalty in seven easy steps.

We are fluent in Customer Connection.

Our Customer Connection Cycle shows how you can build loyalty in seven easy steps.

1. Recruit

2. Engage

3. Promote

4. In-Store:

5. Reward

6. Analyse

7. Operate

Are you ready for take-off?

We love to share our knowledge

...because we have so much of it! Be it case studies, blog posts or ebooks – here’s a selection!

Blog post

Gamified Loyalty: How 7-Eleven Achieved 150% More Redemptions

Blog post

Loyalty Insights: FAQs on Loyalty Programs

Blog post

Car Wash Subscriptions = Guaranteed Revenue

Blog post

An Introduction to Subscription Programs

Blog post

Lessons in Loyalty: Customer Connection Cycle

Tomorrow’s loyalty programs include subscriptions and will skyrocket the recurring revenue for convenience retailers.

Your digital transformation
starts here.